Generational Wealth That Will Save The Family Farm

America is losing. We are losing farmers and farm families all too often. Our industry is losing generations of young people because they don’t want to farm. The truth is, it’s not because they are lazy, it’s because they see the cash-flow struggle, and they don’t want to live that way. Parents tell me they hope their kids DON’T farm because it’s a lot of work for little pay.

The struggle is real. One day it’s glorious, and the next could be the day that wipes it all away.


We CAN save the family farm with a little bit of planning. You may not see it in your generation but it HAS to start with your generation. I wrote a blog about taking care of the next generation titled, Who Are You Building It For. If you haven’t read it, take a look.  This article is the sequel because I am going to crack the numbers so you can see just how powerful the Farming Without The Bank strategy is.

The scenario I ran was with a Grandfather (Charlie), Son (Jason) and Grandson (Beau). This is three generations and yes, I used males because I wanted worst-case scenario numbers.

As always I can’t run EVERY scenario so use your imagination, reason, and logic when reading this.


Grandpa Charlie starts a whole life insurance policy set up like Mary Jo would on himself at age 60. He decides to budget for $20,000 of premium every year. Charlie lives until he is 80 yrs old at which time his death benefit is $671,692. Jason, his son, and farm business partner received the death benefit INCOME TAX-FREE.
Grandpa’s policy illustration below:

Save the family farm for generations

Grandpa’s death benefit is left to his son, Jason, who is 55 yrs old at the time of his father’s death. Jason takes this $671,692 and starts a policy with it. This money pays for the first eight years of premium, and from that point on Jason pays the $20,000/year premium until he passes away at age 85.  

Look at what Charlie has done for Jason, not only has he left him money to operate but by the time his $671,692 money gets into the policy in year eight, it has already given Jason access to $720,661 of cash value! Jason already has around $49,000 more to use for farming then his Father left him. You can continue to look down that cash value column to see what Jason has to work with for operating expenses, retirement, helping the kids through college, weddings, and the list goes on and on.

Jason’s policy illustration below:

how to save the family farm by creating generational wealth


When Jason passes away his son, Beau, is 55 years old. The same age his Father was when his Grandfather died. Beau father has taught him well, and he too takes his inheritance of $2.7 million and buys a whole life insurance policy on himself. Beau uses this money to fund the first eight years of a life insurance policy. From that point forward Beau pays $75,000/year to continue funding his policy.

Now that may seem like a lot but after two generations of inheritance, the policy can be easily funded for the maximum benefit.

Beau’s policy illustration below:

FWTB_Grandsons Policy Illustration

Beau, like his father, has cash value to use for operating expenses right away and by the end of year eight, he has allocated the entire death benefit to the policy which has a total cash value at that time of $2,945,820. In eight years with no additional cash input, Beau has around $211,000 MORE than what his father left him.  Beau too has the same opportunities to do what his father did with his policy cash value, buy land and increase the farm, help the kids, retire, and the list continues to go on and on.


NOW, take another look at what Beau is going to leave his children when he passes at age 85…….


$11.6 million dollars….




Each of the policy death benefits left the next generation with 4-times more than what the first had. That means if Beau’s son moved this money to a policy he would leave his children around $46.6 million dollars.

Did I mention this is INCOME TAX-FREE?


This article shows how you can build wealth for “pennies” on the dollar. The total out-of-pocket premiums over the lifetime of all three of these men were $2,710,000 and the total death benefit payout was $15,059,265. That means they paid $0.18 cents for every dollar of a death benefit.  (Again we have to use logic, the money that was used to start these policies from death benefit was NOT out-of-pocket for Jason or Beau. Anything after year eight was out-of-pocket for them.) When you look at what the fourth generation’s “cost” will be it goes down to around $0.15 cents on the dollar.

The whole time Charlie, Jason, and Beau had access to the cash value to farm and live with.

Who is going to start your generational wealth plan? If it’s not you, why?

If you have not read the book Farming Without the Bank you may want to pick that little book up to get more details on how this works. It’s time to get away from the banks and time to start thinking about the next generation. You’ve worked your butt off to get here, don’t throw your hard work away. Give it the ability to keep going.

As always call when you are done reading the book so we can visit and I can get all your questions answered. Yes, I am an agent, and yes I can help you through the process of living life without the bank.

Mary Jo








P.S There is a reason I used 8 years as the magic number to transfer money over. If you want to know why feel free to call me. I’d love to explain.

Farming Without The Bank Proof

Seeing is Believing – Caution: Undeniable Proof That You Can Farm Without The Bank is in Here

“It’s a Scam!”

“Does it really work?”
“She’s hiding something, there has to be a catch.”

“If it was so good everyone would be doing it.”

“Everyone knows whole life is bad.”

This list could go on...

If you didn’t say it yourself, you may have heard someone else say it when you told them about Farming Without The Bank. It’s human nature to believe things are too good to be true.

Farming Without The Bank is a system based off the Infinite Banking concept that I believe in passionately! But it IS a mindset shift. That makes it difficult to believe in for people who don’t like change. People who say things like, “Well, that’s the way we’ve done it for 100 years…”

I don’t want you to be stuck in a 100-year-old system.

I want to help you take control of your farm’s financial operations using the most up-to-date strategies available and have liquidity, control, and guarantees with your money.

When you talk to folks about these new strategies and get negative feedback, consider the source. Is the person knocking whole life insurance a licensed insurance agent?

Is he knowledgeable about the insurance industry?

In most cases they are not, they are basing their judgments on hear say not facts..Do you need facts? I had a client ask 14 people about it and they all told him he was being lied to. It doesn’t work.

Then he asked his banker. His banker told him he’d be silly NOT to buy it. The banker could see the value with open eyes rather than preconceived notions others put in her head.

Let's take a look at 3 Examples.

In the first one you’ll see the illustration given to the client when they policy was purchased. Each example includes an inforce illustration, which is an updated illustration showing actual numbers today based on what the client paid since the inception of the policy.

The illustration is an important tool for projecting what will happen to the policy. We can compare the projection to what is actually happening today, by looking at an inforce illustration. Is the growth what they expected?

Inforce illustrations are a great way to show you that dividend paying whole life does what the company and I say it will do.

A couple of things to note when learning from these examples:

1. All premiums were paid as projected.

2. LOANS were TAKEN!

​3. Some loans have been paid back and some have not.

4. All policies are going into their 7th year.

If you’ve read my books or heard me speak, you’ve heard me say, “Loans do not affect your cash value growth because you borrow AGAINST it,” Now you can see it.


In the first example, a premium of $6,400/year has being paid. The guaranteed seven-year cash value projection is $9,031+$29,727=$38,758.

The Non-Guaranteed seven-year cash value projection is $43,111

Right below that is the inforce illustration from the day I wrote this blog post. Line one represents year seven - - today.

The Guaranteed side shows a cash value of: $11,602 +$29,727= $41,329

The Non-Guaranteed side shows a cash value of: $42,219

​Wow! The company is off a mere $1,100 on the non guaranteed side but up by $2,571 on the guaranteed side.


Why is the guaranteed side so much higher?

Because the guaranteed side is showing the projected value if dividends are not paid. However, that has not happened in 140 years. Dividends have been paid for over 140 years. Once dividends are paid to the non-guaranteed side, that dividend is “assumed” and moved over to the guaranteed, increasing the value.


The Guaranteed seven-year cash value projection is: $50,708 + $4,150 = $54,858.

The Non-Guaranteed seven-year cash value projection is: $62,576.

You may have noticed the low cash value in the early years of this policy. That is not typical, but due to health ratings for this client we had to put most of the money toward the death benefit. However, you can see the cash value still grows at a good rate and is very close to what was projected.

Shown below is the inforce illustration.
Line one represents year seven - today.

The Guaranteed side shows a cash value of: $55,617 + $4,150 = $59,767.

The Non-Guaranteed side shows a cash value of: $61,052.



The Guaranteed seven-year cash value projection is: $16,468 + $45,213= $61,681.

The Non-Guaranteed seven-year cash value projection is: $67,169.

The inforce illustration was saved on the day I wrote this blog post.
Line one represents year seven - today.

The Guaranteed side shows a cash value of: $19,660 +$45,213= $64,873.

Non-Guaranteed side shows a cash value of: $66,395.


After seeing these three examples you may be asking, why is the guaranteed side so much higher than projected? As stated above, the guaranteed side is showing the worst case scenario--a dividend never being paid. However, dividends ARE paid, increase the value, and once paid they are assumed and will not be taken away!

What is the big takeaway here?


If you put money into a tool that projects future cash value nearly exactly while leaving money LIQUID  without giving up CONTROL and with GUARANTEED cash values higher than they expected, this strategy cannot be denied! 

In each real-life example the policy owners took loans from the policy to do other things: buy a vacation home, take a long vacation, and buy equipment for their business.

It doesn’t matter what it’s used for! After all, the policy owner is in control!

Looking back at older policies confirms that even the market crash of 2009 did not harm the policy performance.

Traditional money management cannot do what we do here: offer liquidity, control, and guarantees along with discounted dollars to leave to your family upon your death. If you have land, there is no guarantee that land value will increase. You have to sell it to have the liquidity. (don’t forget to take off the fees for realtors and such).

If you have an investment such as an IRA there are NO guarantees or liquidity. Borrowing against an IRA affects the growth of your IRA. In addition, your IRA is not even worth what it shows on paper. You will pay taxes and/or penalties for withdrawal and lose the growth from the money that was removed.

Moral of the story: the next time someone suggests to you whole life insurance is a bad tool ask them to show you the proof of their money growth with liquidity, control, and guarantees.

Remember, if you’ve read my book - you are more of an expert on the matter than most “professionals” out there.  If you have read the book, t's time for us to meet. Message us on Facebook for the link to schedule. 

If you have NOT read the book, I hope this article clarifies a few of the details. The book will explain more about the strategy and our FREE 1-hour consultation will define the details and how this strategy would work in your operation. So - What are you waiting for?

As always, I appreciate your comments or questions!

Mary Jo

Mary Jo is proud to be a Certified Infinite Banking Practitioner helping family farms keep more of the profits, create financial systems, and bring financial clarity to an uncertain industry though correctly structured whole life insurance policies. 

Need More Information? Use these books and learn what tool can take away the worry.


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How To Prevent The Farm Family Break-Up

If life insurance will save the farm, what are the avoidable things that will ultimately kill it? Let’s take a closer look. This is based on conversations I’ve had with farm families and I give my perspective in this article.

Here’s the jist - Do you wish for your family to be a family after the operation is ‘settled’ or not?

Living Wills, irrevocable trusts, life insurance, corporations, and wills alone are not enough. Every farmer and farm family is proud of what they have built and how far they have come yet not one farm is immune from the devastation that could happen (and usually does happen) upon the death of the matriarch of the family.

Just when I think I’ve heard the worst story I could hear, another one comes my way. I’ve seen solid preparation being torn apart by greed and farms lost or broken due to estate sales or bad debt. I’ve written a bit about this before in my blog post Who are you building the farm and ranch operation for but I want to address it again from a bit of a different angle.

In the mentioned blog I visit about leaving death benefit and how it can benefit your heirs who are taking over. Today I want to address talking to your entire family and making plans known BEFORE you pass away! Time and time again I hear of families who no longer speak because the matriarchs did not want to talk about how the future of the operation would be handled upon their death or pass it on before their death. This leaves the heirs with no one to question but each other, and that leads to an ugly feud between them. The one they are truly mad at - the one with the answers is gone.

This has got to stop! Just STOP!

It doesn’t matter if your parents put you in that situation, or your grandparents put your parents in that situation and you “lived to tell the story” - It doesn’t have to be this way.

Operation Owners! You have got to start talking to your family while you are alive. Sustaining operations after a death is NOT an easy subject as emotions can flare, but you must address the subject. If your family is already on a rough road, it’s just that much more of a must. There are plenty of mentors out there that specialize in farm family counseling that can sit in as a third party.

You have worked so hard to build what you have from the farm to the family. Include your kids because in the end, no matter how much money there is or planning, it can all be torn apart because YOU didn’t take the time to sit down and speak your wishes. Let them be mad at you, shoulder the responsibility rather than breaking up the family.

Planning is important, but speaking up and having a family meeting with the ENTIRE family is a must.

Now, what if you are reading this and you are not the matriarch or patriarch but see nothing is being planned for, what do you do?

You too have a responsibility to do what you can to protect yourself. Your concern is from a financial state of how you will take over the operation when the time comes. As I have said before you need to take the responsibility to protect yourself if the matriarchs are not going to protect you.

In either case the first step should always be to call in that neutral party to help with the lines of communication. It’s not easy, I know first hand with my family. Passions (sometimes recognized as tempers) rise and we tend to blow up before we think about things. Bringing a mediator in is not a sign of weakness but a sign of love for your family and your farm. You wouldn’t try to fix a broken bone without a doctor so why would you try to solve issues without a mediator? Too many times we are concerned about what others will say if we ask for help but I ask you, what will others say if the farm is lost or family is torn apart because there was no help? People are going to talk either way, let them learn from you in a positive light.

Val Farmer is in our circle of trusted professionals. He’s been a farm family mediator through the 80’s and has worked with many farm families. The hardest part is calling Val. After that he will help with the rest.

Don’t allow your family and farm to fall apart after you are gone or after your parents are gone. Take the step needed NOW and call Val for help.

Mary Jo

Mary Jo is proud to be a Certified Infinite Banking Practitioner helping family farms keep more of the profits, create financial systems, and bring financial clarity to an uncertain industry though correctly structured whole life insurance policies. 

Need More Information? Use these books and learn what tool can take away the worry.


Have the Ag Industry Publications & Associations Forgotten?

I took a couple days and did some research on how ag publications and organizations are talking about life insurance.

My initial thought was that I was going to run into a lot of suggestions to buy term and/or some sort of universal life product. Can you imagine my surprise when I found nothing of value?! I mean, nothing. I am reading things that pertain to farm business and nothing. I am reading articles that pertain to estate planning and there is a mere mention of life insurance like it’s not a real big deal.

Then I go on to visit with a farm mediator who works with a lot of estate planning cases. It’s one of the most frequent topics as you can imagine. I mention my discontent to this lack of information. He says, “You know it’s rarely talked about now in estate planning that I see,” he paused as to reminisce. “In the 80’s we talked about it all the time.”

What has happened since 1980 to make us completely forget about the benefits and necessity of life insurance? My only guess was that people could not afford the premiums during the horrible 80s, dropped it, and just never bothered to pick it up again causing the loss of information for the following generations.

Has the farm industry forgotten the farms that were saved during the 80s because they had life insurance as a part of the plan and those farms that were lost because they didn’t?

I have so many questions as to why life insurance as a part of farm business is not addressed. Of course, I am a life insurance agent and I work very hard to teach people the value of life insurance but let’s be honest, it’s pretty hard not to see the value. I do hear it from time to time, “Life insurance is a rip off and I’m not buying it.” Yet when I get done explaining how it works best for farm families and the life-changing, farm-saving benefits that it provides people - not only see the value - but say "I wish I would have been doing this for 20 years already." 

Let me repeat that last line. In fact, say this out loud:

Life insurance can literally be the difference between losing a farm or saving the farm from the bank or to other debtors.

It is the difference between a family feud and a family friendship upon the death of parents.

So, what should Ag Industry Publications and Associations be talking about?

  • What would cause you ignore the value when you can buy discounted dollars? Typically you are buying a dollar of death benefit for $0.20 - $0.50. Where else can you buy a dollar for .50 cents income tax free? This is very powerful and I wrote about it in my Generational Wealth blog post.

  • What value can Life Insurance provide for farm families? It may be that they simply don’t know about it or haven’t seen the value. That is totally understandable and it may be up to you as the follower of my blogs to take it to your local ag network and share it. I can’t do it all alone and need your help.

  • How can Life Insurance make or break the future of family farms?
  • Is there a strategy other than Life Insurance that can keep family farms in business after loss of a life?

  • Is Life Insurance a thing of the past? Life insurance is a lost industry because we have forgotten the value of it and because the average life insurance agent age is near retirement. Most people I talk to have never been asked if they have a policy and therefore don’t know anything about it let alone its life changing benefits.
  • Are farm operators putting themselves and their families in a position to take care of themselves financially even after they’ve passed?
  • What are the crippling debts that farm operators face upon death?
  • Are farm families able to cover the debt without the farm operator?

These questions need to be explored, 
both by the Ag Industry and you.

  • Are you covered?
  • Are you secure?
  • Are you ensuring the future of what you worked so hard to build?

If the answer is No to any of the above questions, that is scary to me. Please know that you have the ability to take care of your family and instead you choose not to. Instead we are setting up GoFundMe campaign accounts and asking others for help. Even if you can’t afford a whole life policy why not term? If you were alive today and needed money, would you setup your own GoFundMe account? If not, ask why it’s ok to have that last chance, non permanent, wished and hoped for monetary support after you are gone.

I challenge the Ag Industry to stop ignoring a major principal of business - long term planning. Better yet, I challenge them to answer "What would cause an entire industry devoted to helping the ag sector to be wiped from the chapters of education?"

Life Insurance, from the perspective of family farms, brings a value that can change the way so many things are done and handled. Don’t underestimate life insurance just because my blog or my Facebook page is the first time you've heard about it. I hope that thousands of family farmers start asking Ag networks why they are not sharing it.

Again, I appreciate you taking the time to read this and invite you to share any comments or questions with me. If you believe saving family farms is as important as I do, I'd be happy to have your help in sharing this information. Or a suggestions of who I can reach out to that may share this information in your local area. 

Mary Jo

Mary Jo is proud to be a Certified Infinite Banking Practitioner helping family farms keep more of the profits, create financial systems, and bring financial clarity to an uncertain industry though correctly structured whole life insurance policies. 

Need More Information? Use these books and learn what tool can take away the worry.


What Most Spouses Aren’t Aware Of

Preparing to be a widow is not a topic anyone wants to talk about, much less think about. Yet, the one thing certain in life is that we will all pass on and leave loved ones to live without us.

Sometimes, I get to spend some one on one time with Nelson Nash, my mentor and the founder of Infinite Banking Concepts. He was telling me how he is preparing his wife to be a widow.

Now some of you are thinking - “How morbid?” But, as a life insurance agent and a wife - I had a positive response to his preparation ideas and reason.

He is doing this because he has seen so many wives end up as widows and have no idea what needs to be taken care of financially. In fact, family finance is one of the tasks that is typically done by one spouse or the other and not usually done "together". It's the one thing that spouses just let the other handle. 

Is this your situation? One person in the family takes care of the finances and the other has no idea what was going on financially. I have seen it take months for the widowed just to get into investment information. At a time when a spouse should be grieving they are stressed because they don’t know what bill to pay, where the life insurance documents are, or who to call for normal day to day things.

Until Nelson told me his story about preparing his wife, it never occurred to me to do this. In fact, I should be doing it with my own husband! He knows what needs to be done at home but instead of me making him do things, I just tell him, “If I die you better make two phone calls. You better call Wade and Mindy.”

We are not prepared for him to be a widower. I am not so sure I am prepared myself - I don’t even know how to use the darn snowblower and change it over to the mower deck. I know "big issues" but with the snow we're known for getting in North Dakota it could be a big issue. The bottom line is that I don’t want to rely on my neighbors to take care of me forever.

Please have those conversations with your spouse. Make him/her pay the bills for a few months so they know, include them in on bank conversations, and be sure to talk and share the stresses and numbers of the farm with them. So many times we are trying to protect them from the stress when in fact it may be far more stressful when they don’t have you around to ask.

Keep in mind, death may not be the only time this happens. I also see this alot when it comes time for an unexpected divorce on one side or the other. Instead of the spouse passing away, you are fighting about the finances because there was never conversations or someone is left with a lot of unknown debt.

In summary, know what is going on. Don’t stick your head in the sand and expect someone to take care of you just because you don’t want to know. It may be hard at first but as Nelson said, it took his wife three months and she had it all down. Like riding a bike….all takes time.

Mary Jo

Mary Jo is proud to be a Certified Infinite Banking Practitioner helping family farms keep more of the profits, create financial systems, and bring financial clarity to an uncertain industry though correctly structured whole life insurance policies. 

Need More Information? Use these books and learn what tool can take away the worry.


Where To Get Discounted Dollars Today

Discounted dollars still make sense.

Did you know, today you are spending dollars that are more valuable than tomorrow’s dollar will be? If you are paying cash for anything, you are using a high-value dollar. Tomorrow that dollar will not be worth the same amount due to inflation and the printing of money.

So you buy a tractor and you used your best dollar to do that. The ideal situation is to put your high value dollar (today’s dollar) into a tool that will allow you to buy discounted dollars, then use those discounted dollars to buy your tractor.

So, what if you could buy dollars, discounted dollars for the future? In essence, hedge against inflation! You may have the option to use 50 cents of today’s dollar to get a full $1.00 of tomorrow’s dollar? Yes, you give me 50 cents and I will give you $1.00 for every 50 cents. On top of that it’s a tax free dollar!

I know what you’re thinking.

That sounds like a dream, a scam or maybe I am living in CO smoking something, right?

None of those are the case, you just have to find the right tool that will gives you guaranteed discounted dollars and allows you to use them tax free.

Whole life insurance is that tool because of the guaranteed interest inside the policy (contract). By using whole life insurance contracts, you get to take advantage of a guaranteed compound interest rate through the life of the contract and when it’s structured correctly you are get discounted dollars more quickly.

With a contract like this you know what you are paying for your dollars and the cost of those dollars will not go up but they could go down. What if you could get a dollar for .40 cents? How many would you need and would you be in a position to buy them today?

Using the whole life contract you are able to hedge yourself against inflation with guarantees!

The answers to this blog and every other blog are in the book “Farming Without The Bank.”. If you already have the book, I invite you to call me with questions. If you don’t have the book and you want to learn how you can buy dollars for cents on the dollar, order it HERE for $19.95. You can wait until tomorrow but remember you just wasted valuable dollars by waiting to get started. Order it today and have your answers within the week.

Mary Jo